• Bg Chatsworth House Library

Samuel Hefti


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Samuel Hefti

Swisscom (CH)

Samuel has a background in fictional filmmaking and has written and directed a number of commercials, and award-winning short and corporate films.

Seeing the potential in immersive experiences, Samuel started to develop the first VR prototypes back in 2015. He was one of the key players enabling the first concert in Switzerland to be streamed live in VR. Along with his team at the subsidiary Swisscom Event & Media Solutions they are pushing the possibilities of immersive experiences with VR and AR, forward.